Box office filmmaker Funke Akindele shared how veteran singer D’banj inspired her to continue with her popular Jenifa brand.
Speaking at D’banj’s 20th anniversary celebration in the entertainment industry, the award-winning actress revealed that the singer motivated her to keep the brand thriving.
She recounted meeting D’banj for the first time at a club, where he asked if she was planning more sequels to Jenifa, a series he enjoyed.
When she mentioned that Jenifa had concluded, he was surprised and stressed that the brand was highly successful and should continue to grow.
To demonstrate his support, D’banj gave her money to develop more sequels, which resulted in the creation of “The Return of Jenifa.”
In her words;
“After the big break with Jenifa, everybody loved Jenifa so much, I was out there and everyone was celebrating me so much. I was invited to a club where I met Dbanj for the first time and he gave me his number and inquired if there is a sequence to Jenifa, I told him No and he questioned why as he noted how Jenifa is a brand I can feast on for the rest of my life.
“He told me that when I have a brand, you feed on the brand, you milk the brand very well and make money out of it. Out of his pocket, he gave me money and said I should go write another Jenifa and he supports me with the money”.
“Dbanj you’re more than just a musician, you’re a movement! Your music has brought joy to our hearts, and your legacy will live on forever”.
Watch the video below;
